A World-Class
Business Education
MBA at Aoyama Gakuin University,
where intelligence and sensibility lead the way through the era

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Aoyama
Action Learning
The most notable feature of Aoyama Business School is "Aoyama Action Learning."

Many business schools in Japan require a master's thesis to complete the program; however, we developed this program to align with global standards, and there is no master's thesis; instead, we developed Aoyama Action Learning," a practical subject developed in collaboration with overseas business schools and industry.

This is meant to be a thorough two-year study program that consolidates MBA learning and knowledge and applies it to practical business settings.

MANAGEMENT GAME
BUSINESS PLANNING
ADVANCED CORPORATE COMMUNICATION
BUSINESS ANALYSIS & FUND MANAGEMENT SIMULATION
MARKETING PLANNING PROJECT
SDGs COMMUNITY MARKETING
SOCIAL INNOVATION

Action

Management Game

In a management simulation, you will gain practical management skills while participating in an overseas MBA and competitive mock board meetings.

In this course, groups of 4-5 students will manage a fictional consumer products company. Students will compete on a worldwide scale in a collaborative business simulation game with an overseas MBA program.
The objective of this course is to give students an overview of corporate functions such as management, marketing, finance, accounting, and operations, as well as to improve their problem-solving skills through hands-on experience with issues that managers face (for example, developing management plans, board presentations and approvals, risk management, motivating teams, and disclosing information to shareholders).

Business Planning

Acquire the skills and information needed for hands-on entrepreneurship and new business development, from the generation of business ideas through the formulation of business plans.

The objective of this course is to develop the ability to start a venture business, including in-house entrepreneurship and social business, by creating a business plan for a new business in a small group.
With the objective of building businesses that focus on the customer's site and experience the business firsthand, special emphasis will be made on the development of highly practicable business models and the design of marketing methods that can effectively cultivate customers. This seminar is unique in that it invites entrepreneurs, angel investors, and venture capitalists as guest speakers to provide practical evaluations of highly plausible company concepts and business plans.

Advanced Corporate Communication

A Corporate Communications Officer (CCO) competency training system in IR activities, CSR and sustainability, financial policy, and governance understanding.

The objective of this course is to provide students with the information and abilities required of Corporate Communications Officers. The course specifically aims to provide students with an understanding of (1) investment analysis methods used by securities analysts and institutional investors, (2) investor relations (IR), (3) corporate sustainability activities, (4) corporate financial policies, (5) long-term corporate value enhancement measures and corporate governance, (6) corporate information disclosure, (7) information disclosure policies, and (8) the relationship between corporate management and corporate governance.

Business Analysis & Fund Management Simulation

Learn business analysis and assessment methods, as well as portfolio management. Develop good judgment for firms from the standpoint of an investor/analyst in the investment chain.

The objective of this course is to improve students' financial analysis and corporate strategy analysis skills, as well as to master methods of corporate value evaluation by producing analyst reports that provide earnings forecasts and investment recommendations based on corporate analysis and simulated experience in active management of Japanese stocks. Students will also learn how to choose stocks through portfolio composition, as well as risk analysis for portfolio management and performance evaluation. Experts will present and assess monthly investment performance.

Marketing Planning Project

Consulting projects on corporate marketing issues.

In this course, we will do research and analysis on current corporate marketing issues such as product/service development, branding, channel policy, and communication policy, and we will propose solutions to those issues. The process begins with a company orientation and is concentrated on fieldwork, which includes quantitative and qualitative research and analysis of customer needs, as well as consumer use of the company's own and competitors' products. To examine our proposals, we also use advanced case studies, market research, and design thinking.
Finally, the proposal is offered to the company for evaluation. Because there is a chance that the ideas may be implemented, companies take them seriously, and a highly realistic learning experience unfolds one after the other.

SDGs & Community Marketing

Develop the ability to comprehend the essence of SDG social activities and collaborate with many stakeholders, including government and business.

To achieve a sustainable society and environment by 2030, the "SDGs" (Sustainable Development Goals) have been established in 17 categories that must be addressed at all levels of government, business, and individuals, as well as human resource development for SDG activities.In this course, we will introduce the CBL (Community Based Learning) method, which is popular in international universities and business schools, to deepen cooperation and exchange with companies, organizations, communities, and governments, as well as grow the creation, communication, and provision of social values. The objective of the program is to develop the ability to comprehend the substance of SDG social activities, perceive them as one's own, and to coordinate the various parties involved.

Social Innovation

With a business mindset and entrepreneurial spirit, We take on the challenge of solving social issues.

Learn how to leverage systems thinking to grasp the essence of challenges and construct strategies, as well as how to involve multiple stakeholders to design collective impact. Simultaneously, aim to create business models that drive social change by utilizing the business mindset and skills acquired in the MBA program.

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ADVANTAGE

HISTORY & NETWORKMore than 30 years of experience,
a proven track record of success,
and a large MBA human network

LOCATIONBest location for time efficiency

ACCREDITED MBAWorld-class business education that has accredited by EFMD.

SUPPORT FOR MBAThe "Specialized Practical Education and Training Benefit" is a benefit program for working professionals that offers MBA holders up to 1,120,000 yen!

ADVANTAGE01/04

HISTORY & NETWORKMore than 30 years of experience, a proven track record of success, and a large MBA human network

ABS emerged from the Master's Program in International Business, which was founded in April 1990. ABS will celebrate its 30th year as a pioneering business school in Japan in 2020, having dispatched over 2,600 MBA graduates around the world. Graduates are active in a wide range of business fields.

LOCATIONBest location for time efficiency

ABS is a five-minute walk from Omotesando Station and a ten-minute walk from Shibuya Station. Students can study without affecting their work performance because they are only 30 minutes from Tokyo's major business districts. It's also a business-friendly environment that encourages industry-academic collaboration and exchange among different industries.

ACCREDITED MBAWorld-class business education that has accredited by EFMD.

The European Foundation for Management Development (EFMD, with headquarters in Belgium), a global certification organization for business education, accredited the ABS MBA program in February 2022 as a program that offers excellent business education. With this accreditation, we hope to exchange ideas with other international business schools and further enhance the quality of our programs.

SUPPORT FOR MBAThe "Specialized Practical Education and Training Benefit" is a benefit program for working professionals that offers MBA holders up to 1,120,000 yen!

The ABS "Evening Course" has been designated as a Specialized Practical Education and Training Educational Instituiton by the Minister of Health, Labor, and Welfare, and regular students who enroll in the "Evening Course" in April 2021 or later and meet the eligibility requirements can apply to Hello Work for a partial payment (up to 1,120,000 yen) of the education and training expenses they have paid to Aoyama Gakuin University as a benefit.

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INFORMATIONNEWS / EVENT

  • INFORMATION
  • EVENT
09Jul.

Eiji Kinouchi
Chief Technical Analyst at Daiwa Securities Co. Ltd.
Business Analysis and Fund Management Simulation

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20Jun.

Satoshi Watanabe, a graduate of ABS and COO of Atona Co., Ltd., who participated in the launch of the luxury hot spring ryokan ATONA, spoke at a press talk session.

  • #UPDATE
04Jun.

Yoshio Aihara has been awarded another; Forbes 30 Under 30 Asia 2024 award.

  • #UPDATE
7May.

Orientation for New Students in 2024

  • #UPDATE
26Apr.

Degree Conferment Ceremony for the Academic Year 2023

  • #UPDATE
25Apr.

Kitano's application for a Grant-in-Aid for Scientific Research (C) from the Japan Society for the Promotion of Science has been accepted.

  • #UPDATE
24Apr.

Professor Takamichi Hosoda accepts an appointment of a member of Board of Trustees about the “Research and Development Utilizing Wireless Communication Technologies to Reinforce the Dynamic Capabilities of the Manufacturing Industry” project by the New Energy and Industrial Technology Development Organisation (NEDO).

  • #UPDATE
19Apr.

ABS and "Kamiyama Marugoto College of Design, Technology, and Entrepreneurship" in Tokushima Prefecture - Book Bridge Project

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19Jul.

Announcement of the Aoyama Business Plan Contest

  • #UPDATE
06Jun.

Aoyama Philosophy Forum

  • #UPDATE
16Feb.

Aoyama Philosophy Forum

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06Feb.

ABS will hold a seminar titled "Trends in Corporate Value Creation with an attempt to resolve the PBR (price-book-value ratio) less than one issue." on Monday, March 4, 2024.

  • #UPDATE
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